Speaker: Michael Brenner, Head of Strategy, NewsCred

Panelists:

• Mark Schaefer, Executive Director, Schaefer Marketing Solutions
• Marcus Sheridan, Founder, The Sales Lion

You can't go a day without seeing a post about the death of content marketing. Really? So soon? In this energenic and interactive panel, listen to some of the leaders in the content marketing industry discuss the present and future of content marketing, and what you need to know now to succeed.

Take-aways:

• Understand what content marketing strategies will withstand the test of time
• Understand what content marketing strategies likely will not have true long term benefits for businesses